MAKING YOUR BUSINESS BETTER
Marketing Strategies Unique To Your Industry
At cleveland.com and The Plain Dealer, we’re known as a publisher and for the largest news audience in the Greater Cleveland. But we are more than a source for the news. We supply marketing and media expertise the way your business requires, whether as a full-service agency or as consultants to your in-house staff. We’re proven leaders in the agency space, with world-class creative, cutting-edge digital services, and the know-how to drive your business into the future.
Reach Your Audience Beyond Our Site And Newspapers
Surgical Audience Targeting through Direct or Programmatic
We don’t just serve clients with our own site and newspaper. Our professional team uses proven print and digital strategies to reach your desired audience, wherever they may be, on any device they’re using. We’re equipped to serve your broadest global strategy or the tiniest, most specific geographic audience you have, on Advance properties, or programmatically.
We Specialize In Three Key Industries
But serve all business types, large and small
Education
Student Recruitment, Retention, and Enrollment Yield, or Alumni Engagement and Advancement, or Both
We Specialize In Three Key Industries
But serve all business types, large and small
Improving RVUs, Patient Encounters, Referrals, and More
Student Recruitment, Retention, and Enrollment Yield, or Alumni Engagement and Advancement, or Both
Destinations, Hotels, and CVBs
What We Do
HERE'S HOW
Lead Generators
We grow businesses we partner with, and marketing isn’t the only way. Lead Generation is a specialty, using data you already have to create your next best customer.
Lead Generators
We grow businesses we partner with, and marketing isn’t the only way. Lead Generation is a specialty, using data you already have to create your next best customer.
Business Consultants
Not every business needs a marketing agency, but most need services that will make their marketing more effective or efficient. Our professional team is filled with knowledgeable media strategists, able to adjust recommendations to match the needs of our clients. We are product agnostic, driving performance of your marketing with your KPIs as the measuring stick for success.
Media Specialists
A multi-channel approach is often best in advertising and media. Serving the right message to the right person at the right time is truly a science, and must appear in your audience’s natural internet and real-world travels in a highly curated and personalized way.
Analytics and Insights
Using data to your advantage and helping your campaigns achieve your goals is what we do. With the largest audience in Greater Cleveland, we know first-hand what drives audiences to action. Add to this expert tracking and reporting, and you will quickly find you have more information to make decisions than ever before.
Differentiator: Reporting, Insights, and Analytics
Making Your Marketing Work, with Insights
It isn’t enough to have attractive creative, or post on Facebook every day. Real strategy is rooted in business intelligence, which begins with data. MLive Media Group is the leader in first-party consumer data, which means we understand what your customer needs to be convinced to take action. Let’s chat!
Preparing for a Cookie-less Digital Advertising Landscape
Last year, Google confirmed that a long-rumored change to the digital advertising community would be coming. In 2022, the Chrome browser will phase out support for third-party (3p) cookies. These cookies, without exaggeration, currently power the commercial Internet.
Mobile First Thinking is No Longer a Luxury
Google reports that 75% of Gmail users are on mobile. You’re using email to connect directly with your client base, often driving greater conversions from this tactic that any other. So why is your email optimized for mobile, but you haven’t begun to think about your mobile website user experience?
Cross-Platform Campaigns
Prospective students could be people looking for a career change, students displaced from other schools, or individuals who are looking to go back to school after being in the workforce. It is now more important than ever to create smart, cost-effective marketing strategies to help maximize your recruiting efforts.
WE'RE HERE TO HELP
Grow Your Business
This is the new MLIVE MEDIA GROUP.
Our business is making your business smarter.
Ad Choices