It’s a Leads Game. Get More than the Competition.
At Advance Ohio, we understand the automotive industry. We have hundreds of auto clients nationwide, and we tell them all: More visits to VDP’s mean more appointments, more test drives, and ultimately more cars sold. What we do differently is track that funnel intricately, and turn the dials to change the percentages converting in each level of your BDC.
Getting more of the right customers means one of two things. Expanding the market, an option not always possible, or stealing share. Let’s do both, together.
Insights
We combine insights from sales data with consumer research data to develop our strategic plan. We understand your exact market share and placement within your competitive set before we launch and are committed to maximizing your effort.
Grow Market Share
We use reach and frequency to influence shoppers during the 60-day period they spend shopping. We know what they are looking for online based on their search history, and can place messages in their path about your competing dealership or comparable model. We know more about driving auto sales than our competitors. Who else can say they made a Midwest Buick dealership number one in the nation in 2017?
OUR EXPERTISE
Related Case Studies
Influencing Automotive Purchase Decisions
A market leader in the automotive industry decided to challenge the status quo of the manufacturer-approved vendor that all their competitors worked with, to differentiate…
Honda Case Study
A Northeast Ohio Honda dealer wanted to implement a complete digital marketing approach, transitioning away from traditional media such as television and radio, as well…
OUR EXPERTISE
Related Blog Posts
Breaking Down Auto Dealership Marketing by Customer Focus
Just about every business strategy depends on rules and principles that come together to formulate a plan of action, and marketing is no different. One…
Putting your Automotive Search Campaign in the Driver’s Seat
In the wild and wonderful world of search engine marketing, it can be difficult for automotive dealerships (or anyone for that matter) to know how…
Shifting the Auto Industry Towards The Next Generation of Car Buyers
Not too long ago, Millennials struck fear into the hearts of car dealerships. Dubbed the “go nowhere” generation, the New York Times claimed that Millennials…